To increase customer engagement, retention and customer lifetime value.
- Purple Rewards is a flagship program from the joint partnership of Wellcare Pharmacies & Allevia Medical Center with a motto "Inspiring Better Health & Well-Being". The program is to empower loyal customers with a plethora of health & wellness packages.
- As a Purplean member, you will begin a journey of a safe and healthy life, secured in the caring hands of our well-trained and professional healthcare team consisting of specialist doctors, nurses and pharmacists. The term Purplean had been coined to identify the MOST ELIGIBLE and MOST LOYAL customer to avail the best services to both facilities.
- Available in partners store, customers can now experience a fully customized rewards program that works seamlessly across mobile, desktop and in store.